Advocado Rebrands To VEIL Global Technologies
The company is reimagining watermarking and media strategy under a fresh, new, familiar face.
St. Louis, MO–June 24, 2024- Advocado, the leading data management and advertising platform today announced a rebranding to VEIL Global Technologies (VEIL). Staying true to the VEIL Watermark patent portfolio that underpins the company’s solutions, VEIL has been a reliable and trusted name associated with innovation and service for more than 30 years.
VEIL’s Executive Chair, Steven A Saslow said “For too long the advertising industry has been dependent on a multitude of fingerprinting technologies that are not interoperable. With VEIL Watermarking, the supply chain will be connected, efficient and focused.”
VEIL’s co-founders Brian Handrigan and Jeff Linihan said “We intend to develop Innovative Solutions that solve real world challenges for both the Media and Entertainment businesses.”
VEIL watermarking is widely deployed and used throughout the media supply chain. The company is committed to watermarking everything, providing the media supply chain with precision, actionable insights, and accountability with their new “OMNI” software platform for Brands, Agencies and content producers.
VEIL is committed to establishing a single set of watermarking technologies that serve as end-to-end solutions, catering to multiple constituents, precluding the need to insert different watermarks for different use cases.
For more information, visit: veil.global
Or contact: alec@veil.global
About VEIL Global Technologies
VEIL Global Technologies empowers the media supply chain (advertisers, agencies, content producers, publishers and media companies) using a robust portfolio of patented watermark technologies, and a scalable data-as-a-service platform to deliver insights and analytics that underpin customer campaign performance, and advertising ROI. The platform helps fill visibility gaps with unique data powering campaigns. VEIL is headquartered in St. Louis, MO and serves customers across North America.